For the past couple years, we’ve been slowly ushering Oransi’s high-performance home and office air purifiers into the Chinese market, because despite having almost 1.5 billion people living in the country, many areas within the Eastern powerhouse offer some of the most hazardous air quality conditions in the entire world. While our efforts to move into the Chinese market and help citizens breathe better has been quite successful, the transition didn’t come without any challenges.

To help explain the learning curve we experienced in making the move to China and ensure other companies can expedite the process, Oransi CEO Peter Mann recently sat down with Internet Retailer for ‘Getting Started In China.’ The article is featured below in full and should provide guidelines for any companies looking to branch out to the East Asian hub.